Welcome.
My design is based around creating high impact, effective, custom, creative
collateral which drives the marketing strategies behind each individual
project. As technology rapidly reshapes the economy it is crucial to
have solid design, dynamic enough to seamlessly adapt to all mediums.
My creative work strives to create a synthesis of solid design principles & cutting-edge
technology. I pride myself in practical design which helps companies & organizations
reach their goals. This website is a small but diverse showcase of
my work, broken apart into 4 categories: print, web, motion, & identity.
>print
The print category is the traditional medium for graphic design. This
includes marketing collateral such as direct mail, packaging, brochures,
letterhead, as well as larger pieces such as magazines, annual reports, & catalogs.
>web
Web design includes both the visual design of web pages, and the architecture
of information. While creating or adapting content for the web my goal
is always simplicity, and ease of use, while maintaining strong branding
and graphic standards from other mediums.
>motion
As technology rapidly advances it is becoming more difficult to separate
mediums. Traditional motion design involves film editing & post
production which I have experience in. However, interactive motion
design has grown exponentially in the last few years, with new sub-categories
quickly developing. With experience in Online Flash marketing, DVD
menus, & interactive product demos, I believe I am well positioned
in my skill set for the future of design.
>identity
Branding is the backbone of marketing and design. A solid identity can
make or break a product, service, or organization in the hyper-competitive
marketplace. An effective logo must communicate a great deal while
maintaining simplicity and style. I strive to create solid identities
which will adapt to any medium and scale as your organization grows.
<To
view my work please click on the links to the left.
Thank you,
-Willie Honig
willie@williehonig.com |
